{"id":17465,"date":"2025-01-27T16:50:26","date_gmt":"2025-01-27T16:50:26","guid":{"rendered":"https:\/\/wearedoubledot.com\/beyond-the-social-media-brief-the-struggle-of-keeping-it-fresh\/"},"modified":"2026-07-01T10:00:42","modified_gmt":"2026-07-01T10:00:42","slug":"pera-apo-to-brief-diatirontas-to-periechomeno-fresko","status":"publish","type":"post","link":"https:\/\/wearedoubledot.com\/el\/pera-apo-to-brief-diatirontas-to-periechomeno-fresko\/","title":{"rendered":"\u03a0\u03ad\u03c1\u03b1 \u03b1\u03c0\u03cc \u03c4\u03bf Brief: \u0394\u03b9\u03b1\u03c4\u03b7\u03c1\u03ce\u03bd\u03c4\u03b1\u03c2 \u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03c6\u03c1\u03ad\u03c3\u03ba\u03bf"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>\u03a4\u03bf brief \u03c5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03b3\u03b9\u03b1 \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf \u03bb\u03cc\u03b3\u03bf. \u0394\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b5\u03af 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\u03b1\u03c0\u03cc Instagram Stories, polls \u03c3\u03c4\u03bf LinkedIn \u03ae threads \u03c3\u03c4\u03bf Twitter. \u0395\u03af\u03bd\u03b1\u03b9 \u03c7\u03b1\u03bc\u03b7\u03bb\u03bf\u03cd \u03c1\u03af\u03c3\u03ba\u03bf\u03c5 \u03c4\u03c1\u03cc\u03c0\u03bf\u03b9 \u03bd\u03b1 \u03b4\u03b5\u03af\u03be\u03b5\u03b9\u03c2 \u03cc\u03c4\u03b9 \u03bd\u03b1\u03b9, \u03c4\u03bf \u03c7\u03b9\u03bf\u03cd\u03bc\u03bf\u03c1 \u03b4\u03bf\u03c5\u03bb\u03b5\u03cd\u03b5\u03b9.\r\n\ud83d\ude80 <strong>\u03a0\u03bf\u03cd\u03bb\u03b1 \u03c4\u03bf \u039a\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b1<\/strong> \u2192 \u0391\u03bd\u03c4\u03af \u03bd\u03b1 \u03c0\u03b5\u03b9\u03c2 \u00ab\u0391\u03c2 \u03b4\u03bf\u03ba\u03b9\u03bc\u03ac\u03c3\u03bf\u03c5\u03bc\u03b5 \u03ba\u03ac\u03c4\u03b9 \u03b5\u03ba\u03c4\u03cc\u03c2 brand\u00bb, \u03c0\u03b5\u03c2 \u00ab\u0391\u03c2 \u03c0\u03b5\u03b9\u03c1\u03b1\u03bc\u03b1\u03c4\u03b9\u03c3\u03c4\u03bf\u03cd\u03bc\u03b5 \u03bc\u03b5 \u03ad\u03bd\u03b1\u03bd 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\u03b1\u03c6\u03ae\u03bd\u03b5\u03b9\u03c2 \u03c4\u03bf brand \u03bd\u03b1 \u03b5\u03bc\u03c6\u03b1\u03bd\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c9\u03c2 \u03ba\u03ac\u03c4\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03b1\u03c0\u03cc \u03ad\u03bd\u03b1 \u03bb\u03bf\u03b3\u03cc\u03c4\u03c5\u03c0\u03bf.\r\n\r\n\u039f\u03c0\u03cc\u03c4\u03b5, \u03c4\u03b7\u03bd \u03b5\u03c0\u03cc\u03bc\u03b5\u03bd\u03b7 \u03c6\u03bf\u03c1\u03ac \u03c0\u03bf\u03c5 \u03ad\u03c7\u03b5\u03b9\u03c2 \u03bc\u03b9\u03b1 \u03b9\u03b4\u03ad\u03b1 \u03bb\u03af\u03b3\u03bf \u03b5\u03ba\u03c4\u03cc\u03c2 brief; \u038a\u03c3\u03c9\u03c2 \u03b1\u03be\u03af\u03b6\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03b4\u03b5\u03cd\u03c4\u03b5\u03c1\u03b7 \u03bc\u03b1\u03c4\u03b9\u03ac. \u0393\u03b9\u03b1\u03c4\u03af \u03c4\u03bf \u03bd\u03b1 \u03bc\u03ad\u03bd\u03b5\u03b9\u03c2 \u03c6\u03c1\u03ad\u03c3\u03ba\u03bf\u03c2 \u03b4\u03b5\u03bd \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03bd\u03b1 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