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Look, reading down you will come across a lot of details, lists of things, graphics, some linear, some not. This is an intimidating read, however, do not stress. Your main takeaway should be that Hubspot will make sure that your departments will be on the same page and that you can turn complete strangers into new clients, so you can grow in a sustainable manner. You can stop reading now, but do go on, it’s interesting.
We’ll continue with our favourite theme, ourselves. Double Dot is one of a handful of companies in Greece that are official Hubspot Partners. We use the platform ourselves and have helped a number of businesses with onboarding, consulting & strategy, platform customisation and reporting.
Let us take your business to the next level by utilising Hubspot’s amazing technology, tailored to your business needs.
Consulting & Strategy
Expert strategic support, to help you embrace better ways of working and improve your customer journey.
HubSpot Onboarding
Get your HubSpot account set up for success, with tailor-made onboarding options.
Re-onboarding
We can help you clean up an existing HubSpot portal or offer further training, where you have gaps in your knowledge.
Monthly management
Continue your growth journey with our monthly plans, including HubSpot support and training.
Web & Tech
Design, develop and audit websites that use Hubspot and prioritise growth.
At Hubspot’s core is a super flexible CRM, however the platform itself is a lot more than that! Hubspot consists of a set of tools that allow companies to integrate their marketing, sales and service processes under one roof. With HubSpot, you will get to say a friendly “Hey stranger” pick up line, then turn those strangers into prospects, then customers and then promoters. You will meet new people, increase your footprint in an organised manner and grow in a sustainable manner.
HubSpot brings together top-notch functionality, under three distinct but interrelated Hubs: Sales, Marketing and Service Hub. These Hubs bring together the corresponding departments, processes and reporting, enabling them to cooperate in a flexible and efficient manner, all in one user-friendly platform. No more distressed employees, hitting their foreheads, thinking “if only I knew this was already done by another department”.
A data silo is a group of raw data that is accessible by one department, but isolated from the rest of that organisation. This results in a severe lack of transparency, efficiency, and trust, leading to poor bottom line performance. And we don’t want that. Let’s fix it.
Here is an example of data silos in a typical digital marketing campaign for a b2b company running Google ads, social media, landing pages, email marketing and also having an offline lead generation team (e.g. outbound sales or referrals).
Notice how this is different to Hubspot’s flywheel mentioned above, where all activities are interrelated with each other and data can be shared across the board, leading to maximum bottom line results and ROI. HubSpot makes those bubbles come together and have a party and so should you, as your business just became more efficient.
The Hubs can work together in a seamless manner, to move contacts from strangers into prospects and then into customers and promoters. Identifying friction points and weaknesses in any of the stages shown below, is a great way to prioritise the actions needed for sustainable growth. HubSpot is like your little, black book that every decent top-player should have.
HubSpot put their money where their mouth is, so let’s see how they turn you, a complete stranger, into a customer. It worked on us.
You have probably come across Hubspot when searching online for pretty much any business related topic and, chances are, you have found valuable content on their website. This is not a coincidence, as HubSpot is great at doing what they preach!
HubSpot’s Marketing Hub is designed to attract attention and convert more leads at scale.
Using Inbound marketing principles (link to blogpost)
Embed videos anywhere in your website and marketing emails, quickly record and send one-to-one videos in sales and service emails, and measure video performance with in-depth reporting.
Content calendar and personas development, social ads management
Technical SEO recommendations and content ideas using techniques that aim to rise to the top of Search Results and outrank your competitors.
Connect your Google Ads account and tap into automation and measurement tools to save valuable time and create better-performing campaigns.
Boost your email open and clickthrough rates and create emails that are automatically tailored to each recipient, without the need of designers and IT support.
Generate leads from your website using a powerful online form builder and customise your forms, without technical expertise using a drag-and-drop form maker.
Create and test beautiful landing pages that generate leads and look great on any device — no designers or IT help required.
Connect with your website visitors in real time to convert new leads, close more deals and provide better support to your customers.
Display different versions of your content based on viewer category.
Measure engagement for different versions of the same content with a sample of your recipients.
Break through the noise with compelling marketing campaigns, powered by real-time customer data and customised logic.
Qualify leads, book meetings, provide customer support and scale your one-to-one conversations — all with chatbots.
Personalise marketing outreach at scale, with a collection of behavioural targeting features that make each interaction feel special.
Give your team access to the analytics, reporting and dashboards they need.
View website traffic data by source, topic cluster, device type, country and more.
Attribution models that credit the interactions that created contacts, deals and revenue.
Time saving tools that give deeper insights into prospects, automate the tasks you hate, and close more deals faster.
Capture leads from forms & chatbots from your existing website.
Know the second a lead opens an email to send perfectly timed follow-ups and close deals faster than ever.
Connect your business email to HubSpot to send one-to-one emails from the CRM, log email replies to the CRM & send sequence emails.
Use workflows to automate lead rotation and task creation and streamline prospect follow-up with sequences.
Send a series of targeted, timed email templates to nurture contacts over time. Create tasks to remind you to follow up with your contacts.
Easily prioritise your day’s sales calls, make calls directly from your browser and automatically track them in your CRM.
Schedule meetings faster and forget the back-and-forth emails. Your calendar stays full and you stay productive.
Store, track, manage and report on the tasks and activities that make up your relationships with customers and streamline your sales process.
Unite your marketing and sales teams with collaborative, intuitive ABM tools that create seamless buying experiences, for your highest-value accounts.
Move work forward at any time, by managing your sales process, outreach, and team collaboration on your phone.
Never let a lucrative deal slip through the cracks again. Build an easy-to-follow pipeline of your sales deals into the HubSpot CRM platform with a single click.
Deep insights into your sales pipeline to help you accurately forecast performance and coach your team to hit their goals.
Deal Forecast Reporting, funnel reports and sales reports using a custom report builder.
Provide guidance with interactive content cards for your team members to reference and create standardised notes when speaking to prospects and customers.
Create and send sales quotes — and even collect electronic signatures and payment — from the same place you manage your deals.
Get a holistic overview of your entire pipeline and quickly dive into the details with your team. See how your quarter is going and inspect deals to make sure your team is on track.
HubSpot’s Service Hub features include help desk ticketing, task automation for your teams and a useful knowledge base to help your customers help themselves. Service Hub can help businesses monitor and improve their net promoter score and deliver seamless customer experiences, turning existing customers into promoters who grow your business.
Think of HubSpot as your business’s all-in-one Swiss Army knife—if that knife could automate emails, track leads, measure ROI, and charm your customers. At its core, HubSpot is a CRM platform that connects your marketing, sales, and support teams so they can finally stop yelling across Slack. Everything lives in one neat, organized place: contacts, emails, deals, content, reports, the whole shebang. It works by capturing your leads, engaging them with personalized content, and turning them into loyal customers—all while giving you dashboards that even your accountant might like.
Because shouting into the void with Google Ads alone won’t cut it anymore. Inbound is about drawing people in with content they actually want—and HubSpot is built for that. It lets you attract the right audience (not just more traffic), convert visitors into leads (without popups from 2007), and nurture them with logic-based automations that feel like a personal concierge. The bonus? Everything is trackable, so you’ll know exactly what’s working (and what’s just burning budget).
You don’t need the Enterprise spaceship if you’re just trying to fly a high-performance drone. Small businesses usually start with HubSpot’s CRM + Marketing Starter bundle—because it gives you email marketing, forms, landing pages, and contact management without selling a kidney. From there, it’s easy to add Sales Hub for pipeline tracking, or Service Hub if your support team is drowning in shared inboxes. The key is: start lean, scale smart.
Short answer: it depends. (Yes, we hate that too.) HubSpot pricing in Greece follows the official Euro rates. You’ve got four tiers: Free, Starter, Professional, and Enterprise. Free is great for testing the waters; Starter gets your marketing off autopilot; Pro unlocks automation and reporting that actually makes sense; Enterprise is for the big leagues. At Double Dot, we help you make sense of it—so you don’t end up paying for tools you’ll never use- checkout our Hubspot service offering.
Yes, and no, you don’t need to sacrifice your current stack on the altar of CRM migration. HubSpot plays nice with over 1,000 tools—like Shopify, WordPress, Salesforce, Slack, Zoom, and your cousin’s random invoicing app. Got a custom backend? There’s an API for that. At Double Dot, we handle the techy stuff so you don’t have to. We connect the dots (see what we did there?) and make sure your systems talk to each other without needing a translator.
Imagine a world where your leads don’t ghost you. That’s what HubSpot tries to create—with smart workflows, dynamic email content, and segmentation that hits the right nerve at the right time. You can trigger follow-ups based on behaviour (downloads, page visits, even cart abandonment) and keep warming them up without spamming. It’s nurturing, not nagging. Like a good friend who checks in just enough.
Yep. HubSpot was GDPR-ready before it was cool. It gives you consent tools, cookie management, data deletion options, and email preferences—all baked into the platform. But compliance doesn’t stop at features. That’s where Double Dot steps in: we help set up your forms, privacy settings, and automations in a way that your legal team will love—and your users won’t rage-click away from.
We won’t sugarcoat it—good onboarding isn’t done over a weekend. A solid HubSpot setup with Double Dot usually takes 4–6 weeks for the essentials: strategy, setup, CRM configuration, email templates, forms, reports, and training. If we’re talking heavy automation or complex integrations, it could stretch to 8–12 weeks. But we promise to make every week count.
We don’t just offer it—we live for it. Whether you’re coming from Mailchimp, Pipedrive, spreadsheets, or a CMS so outdated it still asks for Internet Explorer, we’ll help you migrate your contacts, lists, content, and workflows without losing sleep (or data). We clean up what’s messy, map what’s needed, and test like maniacs before going live. You bring the ambition; we’ll bring the plan.
We’re an official HubSpot Solutions Partner—so yes, we’ve got the badges, certifications, and long Zoom nights to prove it. Our team stays trained and up-to-date on all things HubSpot so that you don’t have to. Think of us as your local experts with global standards—minus the consultancy fluff.
100%. With tracking codes, API hooks, and custom events, we can connect HubSpot to your WordPress, Laravel app, custom mobile platform—you name it. Want your mobile app users to sync into your CRM? Done. Need a custom chatbot on your site that feeds data to your marketing team? Already built one yesterday. Just tell us what you’re using, and we’ll wire it up properly.
The kind you’ll actually look at. HubSpot’s reporting tools let you build dashboards for leads, revenue, emails, ads, web traffic—basically, if it moves, we can track it. But the real magic is in custom reports: we design dashboards tailored to your KPIs, whether it’s ROAS, MQL-to-SQL conversion, or how many leads come in during your CEO’s lunch break. Bonus: we can connect it to Power BI too.
Yes, and not just in a checkbox-ticking way. You can create language variants for pages, emails, forms—even entire workflows. Perfect if you’re juggling Greek and English-speaking audiences (or Greek, English, and angry-CFO-speak). Your content stays aligned, your users get the right version, and Google loves you more for it. Everybody wins.
You’ve made it this far and it’s ok if you just read the bold text. Just reach out to Double Dot and we’ll be happy to explain everything or we might reach out to you. You’re probably in our pipeline stranger. Hey.