We deliver an action plan for your hotel to become the new desire
Bring your retail business online, with a presence you are proud of
We specialise in strategies that drive high quality enrolments to your school
This will help us propose the optimum solution for your project
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Instagram. The place where influencer is a job. Filters, fake lives, followers, product promos, and over 2 billion active users, ready to be influenced. Instagram has established itself as one of the leading social media platforms out there today. It has a huge, diverse online community with a younger, more engaging audience. Instagram ads are ideal for awareness campaigns, brand consideration, and e-commerce with one of the best returns on ad spend (ROAS) compared to other social media platforms.
With Instagram Ads you can reach out to millions of Instagram users to promote your services and products. The best part is that you don’t have to become an influencer, gather followers and create content. Double Dot can help you translate your business goals into a high-performing Social Media Ads strategy that utilises Instagram ads and implement it, by creating stunning visual assets and deciding where and how they should be shown on Instagram. We do the job, you get the glam.
Users engage with branded content on Instagram, more than on any other platform. This offers an opportunity to boost user-generated content, hashtags for your business and encourage shares, likes and comments.
Get your brand in front of new, high-intent audience, utilising features such as location tags, Reels and the ‘Discover’ feed.
Instagram’s simple, yet super visually engaging format, allows for creative content to stand out and perform better.
One of the best performing ad types for e-commerce, utilising your eshop product catalogue, to generate automated product ads with links back to your website.
Great for getting your ideal customers acquainted with your brand, utilising creative, visual content.
Once ad campaigns are set up and go live, they start working immediately and begin showing your brand/products to potentially millions of people, instantly.
Since its acquisition by Facebook in 2012, Instagram ads are integrated with Facebook, therefore sharing rich segmentation options, lookalike audiences, data insights and reporting capabilities with the number one social media platform in the world.
Measure impressions, clicks, likes, comments, video views & purchases and see which ads perform better, so as to boost the return on your investment.
Set the campaign goals
We will work together to understand your business and translate its goals into the right Instagram ads objectives.
Find the right audience
Our team of highly qualified professionals will dig into Instagram’s extensive segmentation options, to find the right audience for your campaign’s needs.
Set the Optimal campaign structure
Your campaign will be set up, using best practices in terms of structure and hierarchy, so that it can have solid foundations for optimal performance.
Create engaging visuals
We will create super engaging visuals that stand out of the competition and strengthen your brand’s message.
Budget management
To ensure that your campaigns stay within the agreed budget, our team of experts monitor the cost of each campaign daily, to prevent overspending.
Remarketing
We will use remarketing to optimise your message to users that have already been exposed to your offering.
Correct tracking usage
Ensure tracking is in place correctly on all ads, so that performance results can be measured from all campaigns.
Measure and optimise
Once the ads are up and running, we will use the results to fine tune and optimise your campaign.
We don’t have a super market approach, every project we undertake is different and we take the necessary time, in order to fully understand its needs.
Our experienced creative team will deliver high quality, engaging banners, animated visuals and videos, to accommodate your Instagram ads campaign.
Our team has more than 10 years of experience in running Instagram Ads, across various industries.
We are proud to have developed our internal operating process, in terms of how your campaign will be managed, with daily, weekly and monthly tasks.
No middle people and lost in translation. Your dedicated account manager will thoroughly understand your project and map its needs on Instagram Ads platform.
We are in direct contact with Instagram specialists for questions, insights and support that can offer an extra boost to your account’s performance.
Our goal is always to improve your return on investment.
We will always have your best interest in mind and support our actions with data we gather from the campaigns.
We are proud to offer detailed and tailor-made reporting for each project we undertake, which forms the basis of our discussion for campaign results, optimisation and next steps.
We will proactively advise you on best practices, changes in the trends, new technologies in the horizon and legislations that may affect your campaigns online.
Let’s roar the Instagram with the best ROAS.