Service Overview

LinkedIn Ads Campaigns

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Service Overview

LinkedIn is the new Insta for professional glam

At the beginning, we used to have super serious, professional photos and now it’s like Middle-Aged Mister HR of the World and Runner-Ups. No complaints here tho. With 900 million users worldwide, LinkedIn Ads will help your business build long-term relationships, with the world’s largest professional audience and drive results with sophisticated B2B targeting.

LinkedIn B2B campaigns harness the rich business segmentation offered by the platform, allowing the advertisers to find the right people, in the right roles and industries, with the right decision-making power and accompany them throughout the B2B buying journey.

Double Dot can help you translate your business goals into a high-performing strategy that utilises LinkedIn ads and implement it, by creating relevant content on the most popular social network for professionals. Trust the pros to promote you through Social Media Ads, like the LinkedIn ads. We’ll give you that Social Media glam that all those rather older, very serious, strictly business-oriented LinkedIn users are falling for.

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Why LinkedIn?

If your business is B2B, LinkedIn ads should be an essential part of your marketing mix.

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What Double Dot can do for you

Double Dot has a proven process, to get the most out of your LinkedIn marketing budget.

  • Set the campaign goals

    We will work together, to understand your business and translate its goals into the right LinkedIn ads objectives.

  • Find the right audience

    Our team of highly qualified professionals will dig into LinkedIn’s extensive segmentation options, to find the right audience for your campaign’s needs.

  • Set the optimal campaign structure

    Your campaign will be set up, using best practices in terms of structure and hierarchy, so that it can have solid foundations for optimal performance.

  • Create engaging visuals & copy

    We will create super engaging visuals and copy that stand out of the competition and strengthen your brand’s message.

  • Budget management

    Το ensure that your campaigns stay within the agreed budget, our team of experts will monitor the cost of each campaign daily, to prevent overspending.

  • Remarketing

    We will use remarketing, to optimise your message to users that have already been exposed to your offering.

  • Correct tracking usage

    We ensure that LinkedIn tracking is in place correctly on all ads and landing pages, so that performance results can be measured from all campaigns.

  • Measure and optimise

    Once the ads are up and running, we will use the results to fine tune and optimise your campaign.

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Why with Double Dot, you ask?

Double Dot has years of experience and a number of successful campaigns under our belt, so we know how to get the job done.

  • Tailor made approach

    We don’t have a super market approach. Every project we undertake is different and we take the necessary time, in order to fully understand its needs.

  • High quality visuals

    Our experienced creative team will deliver high quality, engaging banners, copy, animated visuals and videos, to accommodate your LinkedIn ads campaign.

  • Team with great experience

    Our team has substantial experience in running LinkedIn Ads, across various industries.

  • Standard daily, weekly and monthly checks

    We are proud to have developed our internal operating process, in terms of how your campaign will be managed, with daily, weekly and monthly tasks.

  • Your own designated account manager

    No middle people and lost in translation. Your dedicated account manager will thoroughly understand your project and map its needs on LinkedIn Ads platform.

  • Access to LinkedIn’s premium support

    We are in direct contact with LinkedIn ads specialists for questions, insights and support that can offer extra boost to your account’s performance.

  • Focus on bottom line results

    Our goal is always to improve your return on investment.

  • Data driven decisions

    We will always have your best interest in mind and support our actions, with data we gather from the campaigns.

  • Custom reporting

    We are proud to offer detailed and tailor-made reporting for each project we undertake, which forms the basis of our discussion for campaign results, optimization and next steps.

  • Consulting

    We will proactively advise you on best practices, changes in the trends, new technologies in the horizon and legislations that may affect your campaigns online.

We’ll make the decision makers, decide on your favour.

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Tools

We love using these tools when running campaigns on LinkedIn

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